Allstate Mayhem Radio
To make sure the threat of Mayhem really hit home, we often customized the threat he represented to local markets. Over 100 of my Mayhem scripts made it to air…while many more made it to a trash can. Here are just a few faves that did the former, and won multiple Radio Mercury Awards including Best Campaign.
This fast-growing weed wreaks havoc on the South. It will get inside your car, and your mind.The sun isn’t sure what you want from it. Mother Nature’s cruel joke.Summer brings a shiny new distraction to the shores of Chicago. Turns out watching one YouTube tutorial doesn’t make you a professional plumber. Portland is consistently ranked as having some of the most courteous drivers in the country. That's not always a good thing.“Mayhem’s Greatest Hits”
When iHeart Radio offered up the chance to simultaneously own over two hours of commercial time on radio stations across the country, we knew we couldn't just run our typical Mayhem spots. Instead we played with a favorite convention of radio, the greatest hits countdown, and used to it look back at some of Mayhem's greatest moments throughout history.
P&G Radio
A couple favorite spots for everyone’s favorite CPG brands:
Febreze “Freaky Fish Fry”
If you’ve ever fried something in your home, you know the odor can be haunting.
Cascade “Sorta”
Are those dishes actually clean? Well…sorta.